Search Engine Usage for 2010
2010 Search Engine Statistics
Posted by Adam Hayes
Search engine usage and statistics for July 2010.
The Nielsen Company reported their findings for July 2010. Here are their top results.
| Search Engine | Percentage |
| 64.2% | |
| Yahoo | 14.3% |
| Bing | 13.6% |
| AOL | 1.9% |
Google has dropped almost another full percentage point over the April finding. Bing continue to gain with another .7 percent increase since April. AOL continues its downard spiral losing another .6 %. Yahoo got back a little of its traction, but is still down year over year.
Mosting intersting of all the numbers was the drop in number of overall searches, which dropped by 1.7 billion searches for the year.
Search engine usage and statistics for April 2010.
The Nielsen Company reported their findings for April 2010. Here are their top results.
| Search Engine | Percentage |
| 65.1% | |
| Yahoo | 13.5% |
| Bing | 12.9% |
| AOL | 2.5% |
While Google dropped a half of a percentage point from last years numbers, Bing is the big gainer with a 4% increase of overall market share. Bing has eaten away at Yahoo's share and is getting close to passing them by. AOL has continued to lose market share as well. It appears that Yahoo's choice to outsource their search engine results to Bing has been a part of their loss in rankings as well as some people switching to Bing's cleaner look.
Bing still has a mountain to climb while facing down Google. We'll have to see if the relationship between Microsoft and Facebook help to sway users away from Google.
Leave Comment