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Unique Information Will Help You Get Better Rankings
Unique Content equals Better Rankings
Unique content will help you rank better in the search engines. So you have a website and you want to rank well in the search engines. Well, you need to think about what you customers need and then define your unique value proposition. First if you don't understand your customers you will never do...
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Fresh Content Will Bring Spiders and People Back For More
Fresh Content for Rankings
Fresh content will bring spiders (and people) back to your site more often. How often you update your website is extremely critical to your success on the web. First and foremost, search engines loves fresh content. Let's take two sites that cover the same topic. Site A who updates their site every...
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Four Steps to a Better Ranking in the Search Engines
Better Rankings
Four basic things you can do now to improve your search engine rankings on Google, Yahoo, and Bing. The single question I am asked more often than any other is, "How can I rank better in the search engines." While there are thousands of different things that people can do to rank well, we have found...
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The Power of the Title Tag in Rankings
Great Title Tags
Give every page a unique title that is focused on that specific page's keywords. One of the main things that unknowing webmasters do is create pages that have all the same title. This happens because they do one of the following: tagThey use a template for their html and don't take the time to change...
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SEO and Forget It
Google's Sandbox - SEO
In this "fast-food", "fast-paced", "broadband" era, many people don't realize that it takes time to get out of the sandbox before they can move up on the search engines. I don't know if it is just the fast-paced time that we live in, or if people have just forgotten that patience is a virtue,...
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PageRank is Dead. Long Live mozRank
PageRank replaced by mozRank
PageRank is dead. Really. It's not coming back. Thankfully we have mozRank. PageRank is not Rankings I want to make sure that you don't think that PageRank is how well your page ranks for a given keyword set. PageRank was Google's original idea of how to give weight or a numerical value to...
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Allinanchor, Allintitle, Allintext and other Google Keywords
Google Keywords
Google Keywords like: Allinanchor Allintitle Allintext Site Link can give you a greater understanding of how to get better placement in Google. Each of these keywords can help you understand better where you can focus your efforts to increase your ranking in Google. Here is a breakdown...
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Placement in the DMOZ.org directory - Pure Power
DMOZ / Google Directory
Many people may wonder why anyone would jump through all of the hoops to get listed in the DMOZ directory (dmoz.org). They would argue that nobody uses the dmoz directory to find businesses. Well, people might not use the dmoz directory like they use yahoo or google, (some people might not even...
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Search Engine Usage for 2010
2010 Search Engine Statistics
Search engine usage and statistics for July 2010. The Nielsen Company reported their findings for July 2010. Here are their top results. Search Engine Percentage Google 64.2% Yahoo 14.3% Bing 13.6% AOL 1.9% Google has dropped almost another full percentage point...
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Are reciprocal links losing their importance?
Reciprocal Links vs. Authoritative Links
One-way, "authoritative" links, may become the new wave of linking and leave reciprocal links in the dust (or the grave). As long as there are people in the world that do search engine optimization (SEO), there will be change in the ways that search engines rank sites. This latest change...
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Three Steps to a Great Website
Great Website in 3 Steps
Matt Cutts' three step process to a great rankings in the search engines and success out of your website.I agree with Matt on his "3 step process" to getting better rankings in the search engines. There’s SEO and there’s QUALITY and there’s also finding the HOOK or angle...
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How to Determine if Your Website is Successful
Successful Website Metrics
Making sure that you pick the correct metric to measure is extremely important to having a truly successful website. Recently on SEOmoz's whiteboard friday they discussed how to keep clients happy. Much of the conversation focused around knowing what determines success. A point that I thought was extremely...
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Better Links for Better Ranking
Linking and Search Engines
The type, authority, quality, and quantity of links that link to your site is critical to great search engine placement. The Internet is based on links. Plain and simple. That is why we call it the world wide web. Pages interlinking between hundreds and thousands of other pages creating an enormous web...
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Whitehat SEO versus Blackhat SEO
Whitehat vs Blackhat SEO
The showdown between whitehat SEO and blackhat SEO is heating up and search engines are backing the whitehats. Whitehat and blackhat SEO (Search Engine Optimization) are two different (and normally opposing) views of how to do search engine optimization. Whitehats are those website designers that...
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What is V7ndotcom Elursrebmem?
V7ndotcom Elursrebmem
SEOs battle it out for Google placement for the keyword "V7ndotcom Elursrebmem" in new SEO contest. Today the Wall Street Journal commented on a new Search Engine Optimization contest for the keywords v7ndotcom Elursrebmem. It seems that this contest has drawn interest from Matt Cutts (the...
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Is Google Having a Machine Crisis? Get Real.
Machine Crisis - Servers Full
Is Google having a server crisis. No way! Many people have been commenting on an article written by the New York Times where Eric Schmidt said, "Those machines are full. We have a huge machine crisis." Unfortunately, many of the blogs written about it are reading too much into a single, out-of-context...
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Are you in the 'Golden Triangle'
The Golden Triangle - Rank in the Top 3
A recent eye tracking study shows that there is a "golden triangle" where 100% of searchers look when using search engines.After all the buzz about the importance and benefits of being on the first page of search results, we have even more evidence that being in the top three is even more important....
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Google Changes its Link Ranking in Big Daddy
Reciprocal Links Lose Value
The recent Big Daddy update at Google has changed the way Google ranks reciprocal links. Well Matt Cutts just opened a lot of webmasters' eyes about why their pages were disappearing from the Google index (and it appears that we were right on in our thinking). However, Matt did go on to...
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Back to the Dark Ages of PageRank
White Hats Suffer in Recent Backlink Update
The June 2006 PageRank and Backlink update has left some white hat SEOs puzzled. Well another PageRank update has come and gone and unfortunately it took many links with it. We aren't sure yet (and Matt has yet to comment) as to the reason for this drop in the amount of pages displayed after using...
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Why Your Tried-and-True Older Content is Losing You Traffic
Removing Dates in Google SERPs
Around March of this year we saw decreased Google traffic coming to tried-and-true content that had brought us solid traffic for years. Things continued to decrease and we decided to investigate the cause. It appears that Google's use of dates in the SERPs had a markedly negative impact on our clickthrough...
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