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Has Customer Service Disappeared?
Customer ServiceAre you getting your money's worth or have you noticed that some businesses have lost their customer service? I hope that this is a rare occurrence but I find the following story very odd. Recently a friend of mine went to the dentist for a regular checkup and cleaning. Halfway through the cleaning... continue reading "Has Customer Service Disappeared?"»
Adobe Stock Photo Royalty-Free Image Service Discontinued
Adobe Stock Photo Service EndsAdobe is ending its Stock Photography Service.I received the following email from Adobe just the other day:As of April 1, 2008, the Adobe(R) Stock Photos royalty-free image service will be discontinued. We made this decision in order to focus our efforts in other areas, and we want to share this news... continue reading "Adobe Stock Photo Royalty-Free Image Service Discontinued"»
Unique Information Will Help You Get Better Rankings
Unique Content equals Better RankingsUnique content will help you rank better in the search engines. So you have a website and you want to rank well in the search engines. Well, you need to think about what you customers need and then define your unique value proposition. First if you don't understand your customers you will never do... continue reading "Unique Information Will Help You Get Better Rankings"»
Accept Credit Cards Online
FreeAuthNet - Free Authorize.Net AccountHow to accept credit cards online without a machine (by using a merchant gateway account from Authorize.net with free setup) and not using PayPal. First off you need to know that I get hundreds of calls a year trying to convince me to switch credit card processors (or switch merchant gateways)... continue reading "Accept Credit Cards Online"»
Don't Make These Mistakes in Your Search Engine Optimization
Search Engine Optimization (SEO) MistakesToo many companies fail in these incorrect assumptions about SEO when dealing with search engine optimization to get first page results. Rand Fishkin mentioned these two ways companies often incorrectly approach SEO. The biggest mistakes I see around SEO is that they consider it two ways, both of which... continue reading "Don't Make These Mistakes in Your Search Engine Optimization"»
What really is Search Engine Optimization?
Customer OptimizationSearch Engine Optimization (SEO) is not merely validating HTML, keywords, alt tags, and descriptions. SEO is all about "Customer Optimization". Too many people do not understand what SEO (Search Engine Optimization) really is and what it is not. Even "Professionals" disagree.... continue reading "What really is Search Engine Optimization?"»
Consistent Look and Feel - Branding and Positioning
Branding and PositioningWhen your customers think about your business, what comes to their minds? How have you branded and positioned your business? You've set your sites on a specific group, you know what they need and you've got it. Now all you need to do is let them know that you are the answer to their problems.... continue reading "Consistent Look and Feel - Branding and Positioning"»
Free Stock Photography
Free Stock PhotographyStock.XCHNG is a great place to get royalty free, free stock photography. There is finally a place where people from around the world can share their amazing stock photography for free, Stock.XCHNG. After searching through many websites that charge $400+ for a single image, I've come across a gem... continue reading "Free Stock Photography"»
Three Steps to a Great Website
Great Website in 3 StepsMatt Cutts' three step process to a great rankings in the search engines and success out of your website.I agree with Matt on his "3 step process" to getting better rankings in the search engines. There’s SEO and there’s QUALITY and there’s also finding the HOOK or angle... continue reading "Three Steps to a Great Website"»
Web Marketing Basics - How to be Successful
4 Important Marketing TipsUnderstanding basic marketing skills increases your effectiveness on the internet. There are many aspects that you need to consider in order to be successful on the web, but there are some primary marketing skills that are exceptionally important. Much of your success will come from where you focus... continue reading "Web Marketing Basics - How to be Successful"»
Free SEO Report - Review
Free SEO ReportA quick review of Shoemoney's "Free SEO Report". I've been a big Shoemoney follower for a long time, but when I read about his latest adventure I was suprised because I had already used the service - Free SEO Report, without knowing that he was behind it. Here is a quick review: The report contains... continue reading "Free SEO Report - Review"»
Clarify Your Unique Value Proposition
Unique Value PropositionClarifying your unique value proposition will help increase your sales. What is your website's unique value proposition? In short, your unique value proposition answers the question, "Why should I buy from you and not from your competitor."Now, if you don't understand your customers, you... continue reading "Clarify Your Unique Value Proposition"»
Never Miss a Chance to Sell
Sell, Sell, SellOne of the biggest mistakes that companies make is failing to recognize and act on opportunities to sell. Isn't selling one of the main goals of the organization? So why do people shy away from the opportunities that are placed before them all the time? Here are just a few places that are commonly... continue reading "Never Miss a Chance to Sell"»
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