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A New Wave of Spam
Junk Email (Spam)
Nine out of Ten emails sent over the Internet are unsolicited, plain, old, ugly Spam.The New York Times recently ran an article about the increasing wave of E-mail Spam. The newest wave consists of penny stocks, new mortgage applications, bank account change notices, seemingly long lost friends, and... continue reading "A New Wave of Spam"»
Yahoo Mail Servers Rejecting Email
Yahoo Bouncing Email - 451 Error
If you use Yahoo! mail as your main email account, you might not be receiving all of your emails. What is Yahoo thinking??? Recently Yahoo has started "greylisting extremely deprioritizing" almost every email that goes through their mail server. Greylisting This is a way of attempting to block... continue reading "Yahoo Mail Servers Rejecting Email"»
AH Digital FX Studios Featured in River City Weekly
River City Weekly
Recently AH Digital FX Studios was featured in River City Weekly's article about businesses in Idaho that have succeeded on the web. (Full Article (535 K pdf) )Kevin Keefe remembers answering the phone in Idaho Falls late one night, and on the other end was a voice with a unique accent. “Hi,... continue reading "AH Digital FX Studios Featured in River City Weekly"»
Understanding These Marketing Basics will help your website do better
Web Marketing Basics - How to be Successful
4 Important Marketing Tips
Understanding basic marketing skills increases your effectiveness on the internet. There are many aspects that you need to consider in order to be successful on the web, but there are some primary marketing skills that are exceptionally important. Much of your success will come from where you focus... continue reading "Web Marketing Basics - How to be Successful"»
And this is freedom
And this is freedom.
© Shayne Charlesworth. All Rights Reserverd.And this is freedom For all of those who wonder what the "war on terror" means to me. I have a friend who has fought/is fighting in Iraq and Afghanistan right now (He is the one in the... continue reading "And this is freedom"»
Whitehat SEO versus Blackhat SEO
Whitehat vs Blackhat SEO
The showdown between whitehat SEO and blackhat SEO is heating up and search engines are backing the whitehats. Whitehat and blackhat SEO (Search Engine Optimization) are two different (and normally opposing) views of how to do search engine optimization. Whitehats are those website designers that... continue reading "Whitehat SEO versus Blackhat SEO"»
How to Build Effective Websites 101
Effective Websites 101
Many small companies are making a wise choice and investing in professionally designed websites that raise the company's level of professionalism, exposure, and sales. I have had people come to my saddle shop and they were surprised to see that we are just a a small shop because the website made us... continue reading "How to Build Effective Websites 101"»
Basic Website Usability Tips
Website Usability
Here is a good list of important basic design usability tips. I'm doing a massive cleanup of my bookmarks, and realized that tons of really good content just disappears off the web. So, I'm going to put the content where I know it won't disappear. Here are some great usability tips I grabbed from Jens... continue reading "Basic Website Usability Tips"»
What really is Search Engine Optimization?
Customer Optimization
Search Engine Optimization (SEO) is not merely validating HTML, keywords, alt tags, and descriptions. SEO is all about "Customer Optimization". Too many people do not understand what SEO (Search Engine Optimization) really is and what it is not. Even "Professionals" disagree.... continue reading "What really is Search Engine Optimization?"»
Who Else Wants to Build Links and Rank High in Google
Link Baiting
Who Else Wants to Build Links and Rank Higher in Google Link Baiting has become common place to increase organic inbound links and rank higher in Google. There was a great article by Andy Hagan but he broke his site to pieces, so I had to do some digging to find it again. Here are some of the best from... continue reading "Who Else Wants to Build Links and Rank High in Google"»
21 Things That Best Converting Websites Know That You Don't
Increase Conversion Rates
Takeaways from Bryan Eisenberg's talk at SES London 2010. So what do the best converting websites have in common? Communicate unique value proposition – You have 7 seconds to persuade (or 8-10 seconds if you have really, really good content). Establish credibility on every landing page. Make... continue reading "21 Things That Best Converting Websites Know That You Don't"»
Blogs a New Way of Doing the Same Old Thing
Blogs - Information Superhighway
Blogs or web logs are great, cost efficient ways of providing up-to-date information for clients and search engines.Lately it seems that Blogs have become the craze of the Internet. Everyone has one: dentists, artists, CEOs, poor starving college students, everyone. Blogs are a wonderful way to quickly... continue reading "Blogs a New Way of Doing the Same Old Thing"»
Accept Credit Cards Online
FreeAuthNet - Free Authorize.Net Account
How to accept credit cards online without a machine (by using a merchant gateway account from Authorize.net with free setup) and not using PayPal. First off you need to know that I get hundreds of calls a year trying to convince me to switch credit card processors (or switch merchant gateways)... continue reading "Accept Credit Cards Online"»
Why Your Tried-and-True Older Content is Losing You Traffic
Removing Dates in Google SERPs
Around March of this year we saw decreased Google traffic coming to tried-and-true content that had brought us solid traffic for years. Things continued to decrease and we decided to investigate the cause. It appears that Google's use of dates in the SERPs had a markedly negative impact on our clickthrough... continue reading "Why Your Tried-and-True Older Content is Losing You Traffic"»
The 5-9 Rule - Building a Good Navigation Structure
The 5-9 Rule
Website navigation should never be larger than 9 items. People can only remember 5-9 chunks of new information at a time. Do you know that it has been scientifically proven that the average human can remember 7 plus/minus 2 chunks of information? George A. Miller, who has a PhD in Psychology... continue reading "The 5-9 Rule - Building a Good Navigation Structure"»
Is Your Website Search Engine Friendly?
Search Engine Friendly Websites
If your website isn't search engine friendly, your website is not earning you enough money. Far too many web designers are actually graphic designers claiming to be website designers. Unfortunately, they know nothing (ok... maybe next to nothing) about how search engines work and what is necessary... continue reading "Is Your Website Search Engine Friendly?"»
Allinanchor, Allintitle, Allintext and other Google Keywords
Google Keywords
Google Keywords like: Allinanchor Allintitle Allintext Site Link can give you a greater understanding of how to get better placement in Google. Each of these keywords can help you understand better where you can focus your efforts to increase your ranking in Google. Here is a breakdown... continue reading "Allinanchor, Allintitle, Allintext and other Google Keywords"»
Long Tail of Search Statistics
Long Tail of Search
Unique search strings accounted for more traffic than all search strings that more than 100 people searched for combined (including keyword sets that had thousands of searches). To help explain this topic in more detail we will use this sample data. Keyword Set Number of Times Keyword Set was... continue reading "Long Tail of Search Statistics"»
Defining Points of Action
Points of Action
Understanding critical points of action will help increase your online sales and return on investment.The internet is a far different marketing medium than any other out there. Every site has hundreds of entry points, with customers at different points in the selling process. Some come just to look at... continue reading "Defining Points of Action"»
Differences Between Natural Doorways and Bad Doorways
Doorway Pages
Differences between "natural doorway" pages and doorway pages that will get you banned from the search engines.Many people do not understand that you can have "multiple doorways" into your website. Not everyone is going to "come in" through the "front" homepage.... continue reading "Differences Between Natural Doorways and Bad Doorways"»
Black hat and White hat Search Engine Optimization
White Hat vs. Black Hat - High Risk and Low Risk Tactics
White Hat and Black Hat Tactics
At a recent SMX Conference, Matt Cutts (head of Google Web Spam) gave great examples of Black Hat and White Hat tactics as either high risk or low risk. Here are some blackhat/whitehat tactics and their relative risk factors:  TopicHigh Risk"Black Hat Tactics"Low Risk"White Hat Tactics"... continue reading "White Hat vs. Black Hat - High Risk and Low Risk Tactics"»
You Need a Better Strategy
A Better Strategy
You need a better strategy on the web.Although we have stressed this time and time again, people must be reminded that being on the web requires a very specific focus and strategy. Rachel McApline puts it this way:Hear my cry: FOCUS!When running a business on the web, you are forced to establish priorities.... continue reading "You Need a Better Strategy"»
Top 10 Key Search Factors in 2007
Top 10 Key Search Factors
There is a great discussion going on over at SearchEngineWatch about the "Top 10 Key Search Factors in 2007." The initial proposed list looks like this (with my comments after the topic):Content - As we've mentioned before Content is King. However, with so many social networks (digg, reddit,... continue reading "Top 10 Key Search Factors in 2007"»
Questions to Ask Your Web Developer
Interviewing Web Designers
Questions to ask before hiring a web developer.  SEOmoz recently posted some questions that they would ask when interviewing web developers. Figured I'd have a go at the questions and let you know where I stand: What Industry sites and blogs do you read regularly? I consistently read Matt Cutts,... continue reading "Questions to Ask Your Web Developer"»
Better Links for Better Ranking
Linking and Search Engines
The type, authority, quality, and quantity of links that link to your site is critical to great search engine placement. The Internet is based on links. Plain and simple. That is why we call it the world wide web. Pages interlinking between hundreds and thousands of other pages creating an enormous web... continue reading "Better Links for Better Ranking"»


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