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Solving Difficult Questions with Simple Answers
Common Sense ProgrammingThe ability to solve increasingly difficult problems through simple means is a trait that all web developers should cultivate. I absolutely love creative people, those that have an ability to think outside the box. Those who can take an extremely difficult problem and solve it with a very simple... continue reading "Solving Difficult Questions with Simple Answers"»
Opening and Closing the Sale
Ask Questions, Listen, Be PersistentAsking questions, listening, and being persistent can help you open and close more sales.Recently, my monitor blew up. Sparks, terrible smell, and then POOF. Darkness. I hurried and set up my "back up monitor", a dinky little monitor I have setting around for testing broken computers. It became... continue reading "Opening and Closing the Sale"»
Questions to Ask Your Web Developer
Interviewing Web DesignersQuestions to ask before hiring a web developer. SEOmoz recently posted some questions that they would ask when interviewing web developers. Figured I'd have a go at the questions and let you know where I stand: What Industry sites and blogs do you read regularly? I consistently read Matt Cutts,... continue reading "Questions to Ask Your Web Developer"»
Want a Simple Way to Save Time and Money?
Frequently Asked QuestionsSave money and time by adding a Frequently Asked Questions page to your website. I absolutely love how Rachel McApline describes how having a website can save you money and provide more efficient communication.Time saved is money saved is money gained. A well-organized, clearly written website can... continue reading "Want a Simple Way to Save Time and Money?"»
Unique Information Will Help You Get Better Rankings
Unique Content equals Better RankingsUnique content will help you rank better in the search engines. So you have a website and you want to rank well in the search engines. Well, you need to think about what you customers need and then define your unique value proposition. First if you don't understand your customers you will never do... continue reading "Unique Information Will Help You Get Better Rankings"»
Website Credibility in 10 Easy Steps
Web Site CredibilityCredibility is difficult to build and extremely easy to lose. These 10 steps will help you maintain your credibility. Stanford released the following 10 points for increasing credibility after a 3-year, 4,500 person study .Make it easy to verify the accuracy of the information on your site. - The web... continue reading "Website Credibility in 10 Easy Steps"»
Ubuntu Feisty Fawn Installation
Ubuntu Installation Feisty FawnWell we just installed Feisty Fawn on one of the laptops here in the office. Everything seems to be running smoothly. I'm going to be posting some basic "reminders" for myself for the next time I do an install, so these might help someone, or they might not.Make sure you get the latest... continue reading "Ubuntu Feisty Fawn Installation"»
What really is Search Engine Optimization?
Customer OptimizationSearch Engine Optimization (SEO) is not merely validating HTML, keywords, alt tags, and descriptions. SEO is all about "Customer Optimization". Too many people do not understand what SEO (Search Engine Optimization) really is and what it is not. Even "Professionals" disagree.... continue reading "What really is Search Engine Optimization?"»
If Content is King, Linking is Queen
Linking is Queen - Content is KingIf Content is King then surely Linking is Queen. And we all know who really rules the kingdom. I came across a great article that built on the well known saying that content is king by saying that "Content is King, but Linking is Queen." Content and Linking go hand in hand if the site is going... continue reading "If Content is King, Linking is Queen"»
Why are Website Statistics so Important?
Why Track Website VisitorsTracking is the single most important thing you will do with your website. Do you have a tracking plan that allows you to know... How many people visited your site What keywords they used to get there How often they come back What pages are looked at Which pages aren't looked at Which page... continue reading "Why are Website Statistics so Important?"»
What exactly is a bot like Googlebot
Googlebot and other SpidersGooglebot, Yahoo Slurp, and MSNbot and similar spiders, bots, and crawlers are the programs that harvest information for search engines. For anyone tracking statistics on their website, Googlebot, MSNbot, and Yahoo Slurp can be welcomed guests. These three search engine bots gather (harvest)... continue reading "What exactly is a bot like Googlebot"»
Fresh Content Will Bring Spiders and People Back For More
Fresh Content for RankingsFresh content will bring spiders (and people) back to your site more often. How often you update your website is extremely critical to your success on the web. First and foremost, search engines loves fresh content. Let's take two sites that cover the same topic. Site A who updates their site every... continue reading "Fresh Content Will Bring Spiders and People Back For More"»
Consistent Look and Feel - Branding and Positioning
Branding and PositioningWhen your customers think about your business, what comes to their minds? How have you branded and positioned your business? You've set your sites on a specific group, you know what they need and you've got it. Now all you need to do is let them know that you are the answer to their problems.... continue reading "Consistent Look and Feel - Branding and Positioning"»
Need Help Picking Website Colors?
Color PickerTrying to find that perfect color combination can be a difficult process at times. I've finally found a little color tool that will give you monochromatic, analogous, complementary, triadic, and split complementary colors for any given web color. I originally found this colorwheel by Antone Roundy.... continue reading "Need Help Picking Website Colors?"»
Geocaching - GPS Fun For All
GeocachingWhether you have heard of geocaching yet or not, I'm sure that you already know someone that participates in geocaching, an "entertaining adventure game for global positioning system (gps) users". So what is geocaching? Geocaching is like a very large (world wide) treasure hunt. People have... continue reading "Geocaching - GPS Fun For All"»
PageRank Update - PageRank (PR) 2005 is alive and thriving
PageRank UpdateNOTICE: PageRank Update has begun as of April 23, 2005. Please visit our blog on this update. For many of the diligent PageRank (PR) followers out there who have been pulling their hair out trying to figure out when Google is going to update their toolbar, you need not worry because you can know... continue reading "PageRank Update - PageRank (PR) 2005 is alive and thriving"»
6 Ways Your Website Usability is Discouraging Conversions
Usability and ConversionsSix ways to increase usability and conversions. There are many ways that you can increase conversions. Here is a list of usability items to fix that will help increase conversions. Visitors can't find what they want. Provide an easy navigation as well as a search function for your site. Then make... continue reading "6 Ways Your Website Usability is Discouraging Conversions"»
Goals - What is the Real Purpose of Your Website
Website GoalsWriting specific goals is the only way to know if your website is being successful.One of the first things I ask new clients is "What are your expectations for your site?" Understanding what they feel is success will ensure that I address their specific needs and desires. If I fail to address... continue reading "Goals - What is the Real Purpose of Your Website"»
Should Sound be Used on a Website?
Using Music and Sound on WebsitesSound and action words make your message more memorable. As put by the Eisenberg brothers in Call to Action, "Sound is invasive, intrusive, and irresistible." People have the ability to remember hundreds of songs and voices because they come into the brain through sound. Sounds tend to be remembered... continue reading "Should Sound be Used on a Website?"»
Posted on May 19, 2010
Accept Credit Cards Online
FreeAuthNet - Free Authorize.Net AccountHow to accept credit cards online without a machine (by using a merchant gateway account from Authorize.net with free setup) and not using PayPal. First off you need to know that I get hundreds of calls a year trying to convince me to switch credit card processors (or switch merchant gateways)... continue reading "Accept Credit Cards Online"»
New Arrival for the Hayes Family
New DaughterWell my wife had her baby this morning. Here is the break down on the stats: 8 lbs. 14 1/2 ounces 21 inches long Girl Because she was a week and a half early, she did have some problems with her lungs. She had to be given serfactin to help her lungs keep... continue reading "New Arrival for the Hayes Family"»
Now You Can Have Lower Shopping Cart Abandon Rates
Increase E-Commerce SalesAvoid these e-commerce shopping cart mistakes to lower your cart abandon rates and increase sales. Did you know that on average 52.1% of people abandon shopping their online shopping carts? Primary reasons for abandonment include high shipping charges, high cost of items, price comparison with other... continue reading "Now You Can Have Lower Shopping Cart Abandon Rates"»
Proper Label Placement in Forms
HTML Form LabelsLabel placement is important in usability of HTML forms. There is an amazing study done by uxmatters where they compared different label placements in forms. Here are the results: Label position—Placing a label above an input field works better in most cases, because users aren’t forced... continue reading "Proper Label Placement in Forms"»
Boosting the Confidence of Your Customers
Trust, Credibility, and PersuasionCredibility plays an important role in convincing your customers to purchase from you. Many doctors specialize in a particular field; people trust them because they are experts in the field they choose. What can you do to make your company look like an expert with your website? You have to be able to... continue reading "Boosting the Confidence of Your Customers"»
SERPs dying? Get Real.
SERPs Dead? Dying?Are the SERPs (Search Engine Results Page) dying? I recently read the article "Is the SERP going extinct" on Bruce Clay's Blog and it really made me think. As search engines like Google start using more and more "Personalized Search" options, are they going to start offering "personalized... continue reading "SERPs dying? Get Real."»
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